For a while now I’ve grown sick of seeing small businesses spamming Social Media websites in the desperate hope of attracting new business. There seems to be a complete lack of understanding of the etiquette of how a professional company should interact online. With this in mind, I hope this post will dispel some of [...]
Facebook has had a meteoric rise to prominence over the last couple of years. There could soon be 1 billion Facebook profiles, and the name and the founders have firmly cemented their place in Internet history. But is Facebook loosing the relevancy it once controlled, and is the fragmentation of the Internet going to be [...]
Here is the first of series of posts describing how to use Twitter for your business. Listen, then speak One of the fundamental mistakes that a lot of business’ commit is by jumping in feet first and spamming out links or promotions to the world. It’s very tempting to do this as Twitter is such [...]
A key aspect of being successful on Twitter is being clear, open and transparent. Here is a guide to doing just that.
Many businesses are discovering that using social media can be an excellent way of generating leads. In this article we will be looking at B2B, but many of the key theories can be applied to B2C organisations.
In order to gain the most use out of Twitter it is important to create a sense of intimacy with your following rather than just a slew of one way broadcasts. Here we explain how you can create this bond with your followers. Post about your day, personal feelings and thoughts One of the most [...]
When you first start using Twitter it’s hard to understand exactly what the platform is good for and so many users sign up then leave without ever really scratching the surface. Here we present a number of excellent uses for Twitter.
Twitter can seem daunting to new users who are eager to discover exactly what all the buzz is about. Here is a guide to the hottest micro-blogging platform on the tubes.
