The Startup Owner’s Manual [Review]

The Startup Owner’s Manual is a complete reference guide for starting a company written by Steve Blank and Bob Dorf. It is based upon the theory of Customer Development and Agile and Lean engineering that has been pioneered over the last decade within the startup and entrepreneurial community. In fact it was Blank’s last book, […]

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The Founder’s Dilemmas [Review]

The Founder’s Dilemmas, by Noam Wasserman is a book of research and case studies conducted into starting up a company from the vantage point of an entrepreneur. The book focuses on the key dilemmas a startup founder will face over the course of starting a company. From dilemmas with co-founders to acquisition and exit dilemmas, […]

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The 22 Immutable Laws of Marketing [Review]

The 22 Immutable Laws of Marketing by Al Ries and Jack Trout is a timeless short book on the common pitfalls of marketing. At just 132 pages, this book can be read in just a couple of hours, but will give you a firm foundation to build your next marketing campaign. The book focuses on […]

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Dealing with Darwin [Review]

Continuing with our Geoffrey Moore business and technology book reviews, Dealing with Darwin looks at how companies deal with innovation and evolution and how they overcome innertia at different stages of the technology life-cycle. It is this evolution that seperates the good companies from the great, as disruptive innovation can literally make or break the […]

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Inside the Tornado [Review]

Inside the Tornado is the second in Geoffrey A. Moore’s high growth technology business books and is the companion to Crossing the Chasm. Whereas Crossing the Chasm deals with the early market development and adoption problem of new technology innovation, Inside the Tornado deals with what happens once the market tips and the new technology […]

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The Start-up of You [Review]

The Start-up of You bills itself as a guide to viewing your career like an Entrepreneur views a business start-up. From building a network to seizing breakout opportunities, authors Reid Hoffman and Ben Casnocha put great emphasis on how the traditional career path has changed in recent years, and how you can actively pursue and […]

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The Four Steps to the Epiphany [Review]

Steve Blank is a retired serial Entrepreneur who has been there and done it. Unlike many of the self styled business experts who write a book of wisdom, Steve has actually experienced the incredible journey of founding successful startups. It was through this experience that Steve noticed a pattern emerging. During the creation of his […]

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The Lean Startup [Review]

The Lean Startup by Eric Ries is the new hot method for starting business, developing products and revolutionising large companies that lack the ability to innovate. Based on the scientific study of constant innovating and the principles of Toyota’s lean manufacturing process, Ries aims to give the reader a practical and actionable set of methodologies […]

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