The Long Tail [Review]

For the last 100 hundred years, our culture has been obsessed with the big hits, the top selling songs and the highest grossing films. But in the last 15 years, despite the world’s population growing, these hits aren’t increasing in numbers. The Internet has now opened the door to a proliferation of on demand content. [...]

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Little Bets [Review]

“Little Bets: How breakthrough ideas emerge from small discoveries” is a book of research and stories on how great innovation stems from experimenting and discovery through constant iteration. Whilst it often seems like great innovators are able to predict the future and become over night successes, it is more often the case that these people [...]

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Do More Faster [Review]

“Do More Faster: Lessons to accelerate your startup” is a book of advice and learnings that have derived from the technology accelerator program, TechStars. Do More Faster is written by TechStars founders David Cohen and Brad Feld and includes contributions from many of the mentors and past participants of the program. TechStars in a mentorship [...]

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Blue Ocean Strategy [Review]

“Blue Ocean Strategy: How to create uncontested market space and make the competition irrelevant” is an international best seller from W. Chan Kim and RenĂ©e Mauborne. The book centres on seeking out new business opportunities as a source of growth, rather than fighting over the current market space. If you have read any of the [...]

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Surely you’re joking Mr Feynman! [Review]

“Surely you’re joking Mr Feynman: Adventures of a curious character” is a collection of stories from the life of theoretical physicist Richard Feynman as told by his friend, Ralph Leighton. Feynman worked on The Manhattan Project which built the first Atomic bomb, and in 1965, he won the Nobel Prize for his contributions to the [...]

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The Startup Owner’s Manual [Review]

The Startup Owner’s Manual is a complete reference guide for starting a company written by Steve Blank and Bob Dorf. It is based upon the theory of Customer Development and Agile and Lean engineering that has been pioneered over the last decade within the startup and entrepreneurial community. In fact it was Blank’s last book, [...]

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The Founder’s Dilemmas [Review]

The Founder’s Dilemmas, by Noam Wasserman is a book of research and case studies conducted into starting up a company from the vantage point of an entrepreneur. The book focuses on the key dilemmas a startup founder will face over the course of starting a company. From dilemmas with co-founders to acquisition and exit dilemmas, [...]

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The 22 Immutable Laws of Marketing [Review]

The 22 Immutable Laws of Marketing by Al Ries and Jack Trout is a timeless short book on the common pitfalls of marketing. At just 132 pages, this book can be read in just a couple of hours, but will give you a firm foundation to build your next marketing campaign. The book focuses on [...]

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