Facebookâs loss of relevancy, and the pivot into communication
Facebook has had a meteoric rise to prominence over the last couple of years. There could soon be 1 billion Facebook profiles, and the name and the founders have firmly cemented their place in Internet history. But is Facebook loosing the relevancy it once controlled, and is the fragmentation of the Internet going to be…Continue Reading
Twitter for Business: It’s not all about you!
Here is the first of series of posts describing how to use Twitter for your business.
Twitter for Business: Identifying yourself
A key aspect of being successful on Twitter is being clear, open and transparent. Here is a guide to doing just that.
Using Twitter for B2B lead generation
Many businesses are discovering that using social media can be an excellent way of generating leads. In this article we will be looking at B2B, but many of the key theories can be applied to B2C organisations.
Creating intimacy on Twitter
In order to gain the most use out of Twitter it is important to create a sense of intimacy with your following rather than just a slew of one way broadcasts. Here we explain how you can create this bond with your followers.
What are the uses of Twitter?
When you first start using Twitter it’s hard to understand exactly what the platform is good for and so many users sign up then leave without ever really scratching the surface. Here we present a number of excellent uses for Twitter.
Geo-based Social Networks, The game changer?
After reading Yan-David Erlich’s article “Beyond the Checkin: Where Location-Based Social Networks Should Go Next“on Mashable I began thinking about the geo-location social networking arena and what the future holds for the industry.
What the heck is Twitter?!
Twitter can seem daunting to new users who are eager to discover exactly what all the buzz is about. Here is a guide to the hottest micro-blogging platform on the tubes.











